My oldest child turns 9 this year. This year is also the 5th year I have been a working mom. Because of this unwelcome reality (having worked more years than being at home with my young children), I continue to explore the many opportunities out there that have allowed people to quit their day jobs and work from their homes with serious hope that I might be as fortunate as them sometime soon.
One opportunity/idea that has been the most intriguing so far to me, is a program that teaches the art, craft, and business of copywriting. This is not the copyright we see on the first pages of a book with the copyright symbol and the year. It is something totally separate. Direct response copywriting is actually writing that makes people “BUY NOW”. And, the demand for experienced copywriters is very high and growing, AND the pay is pretty awesome. What attracted me at first was that it is program for NON writers as much as it is for writers, does not require much start-up cash, and apparently success depends on diligence and practice of the skills they teach rather than writing skills and polished English, something I’m currently lacking. (editorial comment from Anna: Lisa is being WAY too humble.)
The American Writers & Artists Inc. (AWAI) have created the “Accelerated Program for Six-Figure Copywriting.” The program starts with many examples of regular people who have learned and developed the skill of copywriting and have become very successful (and wealthy) copywriters with freedom that most 9-5 working people will never have. It is a do-able step by step program that is user friendly and what I have enjoyed best is that the language used throughout the book is NOT textbook-like, is easy to understand and apply, often humorous, and consistently motivational. The program DOES require daily attention and the exercises are time consuming and require hand-writing which for me was surprisingly difficult! However, I totally believe the force and continually explained reasoning behind the exercises and believe that the practice will be for my benefit. I still have a while until I get through the program but would encourage this good read & program to ALL who are looking into a possible career change and have the energy to commit to learning and practicing the skill of copywriting. Check out the writing programs available at AWAI here.
Note: This review of the Accelarated Program for Six-Figure Copywriting is the first of three reviews on the course. Stay tuned for more info!
I did not receive compensation for this post although I did receive a free product to facilitate this review. Any and all opinions here are my own.